'Messi Cam' to Livestream Every Move in MLS Cup on TikTok

Fans of Lionel Messi will soon get an exclusive, up-close view of the football star’s every move during Inter Miami’s pursuit of the 2024 MLS Cup. In a groundbreaking development, Messi will wear a chest-mounted camera, allowing fans to follow his every action live on TikTok. This “Player Spotlight” stream, often referred to as “Messi Cam,” will provide a unique perspective, offering viewers an on-field experience from the player's viewpoint.

The stream will be available on TikTok channels for both Inter Miami and Major League Soccer (MLS), going live five minutes before each match. This marks the first time a football match will be broadcast on the social media platform, with a single player in focus for the entire game. Fans will be able to witness Messi’s vision on the field—his dribbles, assists, goals, and celebrations—making them feel like they're playing alongside the Argentine icon.

Messi's move to Inter Miami in June 2023, after his departure from Paris Saint-Germain, has already made waves. In his 16 months at the club, he has led the team to win the 2023 Leagues Cup and the MLS Supporters' Shield, with Inter Miami now being strong contenders for the MLS Cup.

Inter Miami’s journey to the MLS Cup will begin with their first best-of-three match against an as-yet-unknown wildcard qualifier on Friday. Fans can now tune in via TikTok to see every moment from Messi’s perspective as he attempts to secure Miami’s first-ever MLS Cup victory.